Item
Item, the software development division of UNIS, provides cutting-edge solutions for streamlined logistics operations. As a 3rd party logistics company with over 50 facilities across the US, I played a key role in their digital transformation. During my time there, I led the redesign of their company website, maintained their design system, and developed user flows to enhance their internal logistics software, ensuring a more efficient and user-friendly experience for their operations.
Website Redesign
Communicating Item's Products
Role
UX Engineer
Timeline
8 Weeks
The transformation of Item has been extensive. Formerly known as Opera8, the company recently changed it's title to Item. This change brought a new design direction, and after many iterations, we eventually made a product that satisfied stakeholders and customers. During this company-wide rebrand, I worked with 2 other UX Designers to create a streamlined customer experience for their company website.
Phase One
Brand Evolution
Phase Two
Selling the Product
The revamped Item with more time spent on planning, user research, and demonstrating products through pursuasive value propositions. I led the prototyping, interaction design, front-end development, 2D animation, and built a Help Center for software documentation.